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As a data scientist, you are in a key position when it comes to dealing with large and unstructured data sets and extracting knowledge from them. Find out more about our Applied Data Science & Analytics Master's programme here.
From 2025 also at the Munich Campus!
From 2025 also at the Munich Campus!
In the Master's programme in Applied Data Science and Analytics, you will acquire in-depth knowledge and an understanding of the entire data science process. You will learn how to apply mathematical,
statistical, analytical and machine learning/deep learning techniques to gain insights from large and often unstructured data sets.
The data visualisation and storytelling part of this programme will enable you to use the data to provide stakeholders with valuable insights for decision-making. You will also learn in a practice-orientated way: You will work with real clients in project-based modules. In addition, you will complete a three-month mandatory internship in a company of your choice and can also write your Master's thesis in collaboration with a company. This way, you will gain almost a year of professional experience during your studies.
With a Master of Science in Applied Data Science and Analytics and a qualification at all levels of data science, you will have the best opportunities in all sectors, including the manufacturing industry, banks, insurance companies, the IT sector, consulting, public or industrial research institutes, the healthcare sector and at colleges and universities. Graduates from previous years now work at ABB, Heidelberg Cement, Airbus, Accenture, Adidas, Audi, Bosch, BMW, BASF, Deloitte, Deutsche Börse, DKFZ, PWC, SAP and Verivox, as well as successful medium-sized companies. Our programme also qualifies you for a public sector position, research work, and doctoral programmes.
Possible fields of work:
The Master's programme in Applied Data Science & Analytics provides practical data analysis and management knowledge. The first semesters focus on case studies, statistics, machine learning, data visualisation basics, and big data programming with Python. You will learn about databases, data collection and cleansing, followed by advanced topics such as text mining, big data architecture and interactive dashboards. You will also deal with data protection, ethics and international law. The final part is Advanced Data Visualisation, and you can choose between a case study or an internship.
This study programme prepares you for leadership roles in data science.
We will be happy to send you further information, including the complete curriculum.
First steps into Case Studies
5Data Analytics 1: Statistics and Machine Learning
8Data Visualisation and Storytelling 1: Design Basics
2Big Data Programming 1: Python
6Data Engineering 1: Big Data Databases
5Data Management 1: Data Acquisition and Data Cleaning
4Data Analytics 2: Text Mining and Natural Language Processing
7Data Engineering 2: Big Data Architectures
6Data Visualisation and Storytelling 1: Designing Interactive Dashboards
5Privacy, Ethics and International Law
6Case Study 1
8Data Management 2: Data Curation and Data Management
4Data Visualisation and Storytelling 2: Advanced Data Visualisation
5Data Analytics 3: Deep Learning
8Elective Module: Case Study 2 or Internship
14Master Thesis
27Today, soft and social skills are crucial in addition to hard skills and expertise. That's why SRH University's innovative, successful, and award-winning CORE principle promotes independent and active learning so that you can apply your knowledge directly to projects and your future career—for a clear competitive advantage.
SRH University attaches great importance to practical learning and a connection to the industry. I was impressed by the fact that the university emphasises practical projects, internships and real-life applications. This approach will give me valuable experience and prepare me for the challenges of the advertising industry.
Using the latest tools such as Tableau, R Studio, Apache Spark and Python, we were able to analyse, manage and visualise data to gain meaningful business insights. Coming from an education and business management background, choosing this programme was the best decision to start my career in tech.