Head of Study Program B.A. International Business Administration
| E-Mail: | [email protected] |
About me
- Professor an der SRH University Campus Hamburg
- University Teaching: Marketing & Branding, Psychology in Advertising, Communications, Academic Writing, Business Development – in executive and dual study programmes for BSc, MSc and MBA cohorts
- Systemic Coaching: Individual and group coachings: critical decision-making, mental health & well being, leadership styles and team management, life planning & career, internal drivers, motivators, conflict management, constructive communication, teamwork, innovation management and product design.
- Consultancy: Strategic Marketing, Employer Branding, Positioning, Brand Management, Customer Centricity.
- Business Development: Coaching Academy - conceptualisation and development with international partner collaboration.
- Business Development: Coaching Academy (Quintessence Coaching) - conceptualisation and development with international partner collaboration.
- Coach the coach: Teaching, knowledge exchange, supervision and cases
- Product Development: Tutorials, role plays, script, online learning platform
- Management and organisation of the university’s subsidiary for the Masters programmes
- Strategic development of study programmes
- Conceptualisation and implimentation of marketing / communication strategies
- Scientific, study-related and knowledge-exchange focused events
- HR and team development
- Strategic re-positioning of subsidiary
- Lecturing in BSc, MSc and MBA curriculums – fulltime, part time and in dual studies programmes
- New curriculum and content development 2
- Supervision of Bachelor and Master theses
- Consultancy / practical projects with the Business School’s partner firms (various industries)
- Conceptions and teaching in executive education / advanced on-the-job training
- Moderating workshops and seminars
- Modul leadership
- Recruitment of new teaching staff
- Project management – innovation in teaching, learning and knowledge exchange
- International School of Management / Euro-Business-College / Hamburg School of Business Administration
University of Strathclyde, Business School, Department of Marketing
Management Development and Leadership Development:
- Lectures, workshops and seminars
- Supervision of consultancy projects and business report development.
- Supervision of market research projects
- Business pitches in regard to new business foundations and start-ups
Manager Corporate Consulting
- Consultancy and needs analysis
- Conceptionalisation of international HR development strategies
- Sales - proposals and sales pitches
- Key account management
- Project management
- Coordination of international research projects
- Compiling research reports
- Strategic marketing consulting
- Proposals and sales pitches
- New business development
- Identification and analysis of new target markets
- Customer relationship management
- Sales and sales talks
- Partnership negotiations with educational institutions
- Online and digital marketing
University of Strathclyde
- Analysis, evaluation and consulting of real estate and fund companies
- Development of sales prospectuses, fund performance records and company presentations 3
- Conceptualisation of models for co-operations and equity holding
- Identification of and negotiations with institutional investors and affiliated companies
- Seminars and workshops
Driving Customer Satisfaction - IT professionals and developers”
- Identification of effective CRM practices in selected industries
- Evaluation of Microsoft’s current CRM strategy in relation to its main competitors
- Primary research with IT professionals and developers - qualitative and quantitative data
- Presentation of key findings, provision of strategic recommendations
Universidad de Málaga
University of Sunderland