Fashion and meaning: Our Bachelor graduate Martin de Crignis gives us scientific and artistic insight into gay culture through the lens of semiotics.
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Semiotics of a Gay Culture is a fashionable portrait of the gay community in 2019 and a scholarly work claiming to examine the nonverbal vestimentary communication of the same.
The combination of sociological questions, fashion theory and the historical position of the gay community as a marginalized social group are central ideas.
20 men in self-selected outfits were photographed at 20 different locations in Berlin.
Based on the photographs created, the garments were analyzed and interpreted as communicative signs in terms of a social function.
The photographs were presented in an elaborately designed photo book, while . . .
. . . the scientific work received its own book in the same format.
Contact:
[email protected]
@martindecrignis
www.martindecrignis.co
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Photography Bachelorthesis & project Martin de Crignis