Digitalisation, globalisation, social change – today’s companies are facing many challenges. Strengthen your international profile: study International Business Administration and develop innovative solutions and sustainable management concepts.
International Business Administration
Bachelor of Arts | several locations, new: Munich (in accreditation)
All Facts at a glance
Degree:
Bachelor of Arts (B.A.)
Start:
1 April; 1 October
Model:
full time
Language:
English
ECTS:
180 & 210
Info:
accredited
Duration:
6 or 7 semesters/3 or 3.5 years
Location:
Berlin,
Leipzig,
Hamburg,
Heidelberg,
Cologne,
Hamm,
München
Costs:
from €620 per month
-
Show costs split
Learn more about Marketing & Quality Management
The International Business Administration programme offers you a holistic management education that helps you develop your soft skills. You get to understand economic contexts and know-how, in order to develop innovative and solution-oriented strategies for international companies. As a student, you will embark on a journey with people from different cultures and countries and you will strengthen your international profile.
You can also choose between the following options:
- 6-semester/3-year option (Fast Track)
- 7-semester/3.5-year option (International Experience Track – includes internship/semester abroad)
Become a Financial Analyst & Marketing Specialist
During your management studies you work on projects with other students from around the globe and solve complex issues together. You learn about your own strengths and develop your communication, team working, intercultural and leadership skills - skills that are needed in the job market.
Choose from the following career paths:
- Human resource manager
- Marketing & sales manager
- Project manager
- Management consultant
- Management positions in banking and finance
- And many more…
Your modules
Studying International Business Administration will provide you with comprehensive knowledge that will prepare you for a career in the global economy. You will acquire critical practical skills and theoretical knowledge in exciting modules such as Marketing for the Digital Era, Human Resources, Financial Accounting and Strategic Management. You will also study business software, management information systems, and cost and performance accounting, which will help you organise operational processes efficiently.
Practical projects, presentations and case studies are central components of your studies. You will also learn financial mathematics, international legal frameworks and economic fundamentals in micro- and macroeconomics. A semester abroad allows you to gain international experience and strengthen your intercultural skills. You will be well prepared for the challenges of the global business world.
We're happy to send you further information, including the complete and detailed curriculum.
Our CORE principle
Apply your skills in real life
Today, soft and social skills are crucial in addition to hard skills and expertise. That's why SRH University's innovative, successful, and award-winning CORE principle promotes independent and active learning so that you can apply your knowledge directly to projects and your future career—for a clear competitive advantage.
Your choice
Fast Track or International Experience Track
We offer you the opportunity to complete your studies within 3 or 3.5 years, so you can follow your own path. Choose between:
- International Experience Track | 3.5 years duration (7 semesters): internship/semester abroad (6 months) + internship in the final semester (14 weeks) included
- Fast Track | 3 years duration (6 semesters): internship in the final semester (14 weeks) included
Your study options at a glance
Do you already know exactly where you want your career to take you? Then you have the opportunity to choose your specialisation in your Bachelor's degree in International Business Administration at SRH University before you start your studies:
Your contact
Interview | Founding during your studies
Florian Buck talks about his own agency
Which company did you found and how did it come about?
I founded my TikTok marketing agency klickkraft.de in 2022, which came about because I set up a TikTok channel with over 100,000 subscribers at the beginning of Covid. As many companies contacted me because of my videos, I decided to set up an agency and help them achieve their goals.
How can you use the content from your studies in your work as a founder?
One of the most important qualities that helped me in my start-up phase is social skills. Organizational skills and selling ideas were also important. I was able to refine my skills in modules at SRH. By constantly practicing these skills in presentations and speeches, I was able to perfect them.
What do you like about studying at SRH?
Studying at SRH enabled me to gain experience as an entrepreneur and self-employed person alongside my studies. I was also encouraged and supported by a competent environment, which was reinforced by the small classes. As I was in close contact with the lecturers, I was able to contact them directly if I had any questions.
